Progressive Services Viewed by Service Providers: Regional Comparative Analysis

The chapter concerns progressive services that are provided by Polish entrepreneurs from two provinces that are from different ends of Poland: Podlaskie and Westpomeranian. The aim of the chapter is to present the survey research results that were performed via the Internet. The research was complemented with the Mann-Whitney U test which enabled the verification as for which questions differentiate both provinces. The comparative method allowed the research to define prospects of developing the service offer which constitutes a postulate for transforming service enterprises. The local service trades that feature progressive services and flexible attitude toward their clients have been identified. Similarly, the various factors were recorded and they prove that different courses of action were taken by service company managers from the two provinces. The most important areas of dissonance concern the following issues: market identification by means of marketing research, adaptive abilities with regard to needs of prospect service receivers, contractual terms with the local governments, equipping companies with means of labor and tools, rational employment and the level of human traffic at the place of service provision.