Entrepreneurial failure: The case of franchisees

被引：128
|
作者：
Michael, Steven C. [1 ]
Combs, Andjames G. [2 ]
机构：
[1] Univ Illinois, Coll Business, Dept Business Adm, Champaign, IL 61820 USA
[2] Florida State Univ, Coll Business, Dept Management, Tallahassee, FL 32306 USA
来源：
JOURNAL OF SMALL BUSINESS MANAGEMENT | 2008年 / 46卷 / 01期
关键词：
D O I：
10.1111/j.1540-627X.2007.00232.x
中图分类号：
C93 [管理学];
学科分类号：
12 ; 1201 ; 1202 ; 120202 ;
摘要：
The causes of failure are central to entrepreneurship research. This study extends agency and resource-based logic to explain how established franchisors affect franchisee failure. Analysis of 88 restaurant chains shows that franchisors reduce franchisee failure through contract design and by building strategic resources. Thus, franchisors resource management and contractual policies play a key role in franchisees' survival.
引用
收藏
页码：73 / 90
页数：18
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