ENVIRONMENTAL PROTECTION AND COPETITIVENESS BETWEEN MULTINATIONAL COMPANIEIS AND LOCAL OR REGIONAL

The globalization of economic problems such as the increased gap between the developed and underdeveloped countries, inflation, environmental pollution, resource depletion and the further preservation of the large areas at subsistence level, have brought to the attention of numerous specialists and international structures, the need for designing a new economic model economic able to solve at least a part of these issues and if possible others as well (unemployment, education and training, health, political issues). Besides all these problems, the increase of economic competitiveness and companies' profits which operate on the market is an indispensable accessory in nowadays global economy. Social responsibility policies on environmental protection is an argument not only the state in twenty-first century, by contrast, need to enjoy a healthy environment is a sine qua non of all participants involved in the political, social, economic and current. At local level possibilities of affirmation in this direction are not properly represented only by association with NGOs touching point objectives. For multinationals, this is much easier they enjoying a great financial strength it provides good visibility in any market.