Study on the Diffusion Process and Construction of Enterprise Culture

被引：0

作者：

Wang, Tao ^{[1
]}

Ren, Fangfang ^{[1
]}

机构：

[1] Changchun Univ Technol, Sch Econ & Management, Changchun 130012, Jilin Province, Peoples R China

来源：

2015 5th International Conference on Applied Social Science (ICASS 2015), Pt 3 | 2015年 / 82卷

关键词：

Enterprise culture; Diffusion; Strong culture; Weak culture;

D O I：

暂无

中图分类号：

C [社会科学总论];

学科分类号：

03 ; 0303 ;

摘要：

Nowadays, more and more companies have been considering Enterprise culture important. Most of them make it one of their strategic targets. The study of enterprise culture is various, both at home and abroad. However, little are engaged in the research of its spread. Firstly, the article starting with a new perspective interprets the connotation of enterprise culture. The spread of the corporate culture is the main research process. Secondly, aiming to realize enterprise management goals, the vision and mission to study the strong culture and weak culture whether the objects of the spread is effectively executed the business activities. Finally, How to construct strong culture? Some security measures are proposed in this thesis, which can promote the enterprise culture to serve the companies better.

引用

页码：284 / 289

页数：6