RETRACTION: Cognitive systems research for neuromarketing assessment on evaluating consumer learning theory with fMRI: Comparing how two Word-Of-Mouth strategies affect the human brain differently after a product harm crisis (Retraction of Vol 49, Pg 49, 2018)

被引:0
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作者
Hsu, Melissa Yi-Ting [1 ]
机构
[1] Minghsin Univ Sci & Technol, Grad Inst Management, 1 Xinxing Rd, Hsinchu 30401, Taiwan
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关键词
D O I
10.1016/j.cogsys.2019.10.003
中图分类号
TP18 [人工智能理论];
学科分类号
081104 ; 0812 ; 0835 ; 1405 ;
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页码:345 / 345
页数:1
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