Analyses on the Optimization Routes of Jiangxi Ceramic Creative Cultural Industry

In the context of social development, ceramic creative cultural industry is essential to promote the long-term development of Jiangxi ceramic industry. From the advantages in development of Jiangxi ceramic creative cultural industry, this paper put forward problems exit and discussed its optimization routes, namely strengthening resource management, reforming ceramic creative industry, innovating the human management mode and optimizing human resource structure. Brand effects form in converting the ceramic cultural development ideas.