Agenda Setting in the Partisan TV News Context: Attribute Agenda Setting and Polarized Evaluation of Presidential Candidates Among Viewers of NBC, CNN, and Fox News

被引：35
|
作者：
Hyun, Ki Deuk [1 ]
Moon, Soo Jung [2 ]
机构：
[1] Grand Valley State Univ, Sch Commun, 290 Lake Super Hall, Allendale, MI 49401 USA
[2] Univ West Georgia, Dept Mass Commun, Carrollton, GA USA
来源：
JOURNALISM & MASS COMMUNICATION QUARTERLY | 2016年 / 93卷 / 03期
关键词：
election; partisan news; polarization; selective exposure; ATTITUDE STRENGTH; MEDIA BIAS; POLITICAL COMMUNICATION; SELECTIVE EXPOSURE; PUBLIC-OPINION; ELECTION; IMPACT; COVERAGE; PARTICIPATION; BEHAVIOR;
D O I：
10.1177/1077699016628820
中图分类号：
G2 [信息与知识传播];
学科分类号：
05 ; 0503 ;
摘要：
This study examines the agenda setting of candidates' attributes and its relationship with polarized candidate evaluation among TV news viewers. Content analyses of candidates' affective attributes during the 2012 presidential election indicate partisan imbalance from CNN's Anderson Cooper and Fox's Special Report. NBC Nightly News was relatively balanced. Watching a particular program was positively associated with attribute agenda setting by each program. Also, agenda setting by the Fox program was positively related to viewers' polarized candidate evaluations, whereas agenda setting by the NBC program was negatively associated. Implications of the partisan TV news context for agenda-setting theory are discussed.
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页码：509 / 529
页数：21
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