Internet media is a new medium and ways of citizen participation, and carry out a new mode of communication between government and civil society. However, because of the complexity of network, the deconstruction of network culture, network legislation and the lag of online identity authentication technology etc, the network construction by government still with some flaws, it limited the healthy communication between government and society. Based on these, it's necessary for government to improve the strategy of the mechanism of communication between governments and citizens in the Internet time. Only by this, the government can use the intemet media entirely to have a valid communication with the society to push socialist democracy rapid development.