Quantitative study on the pricing of returning right of new products based on the real options

被引：0
|
作者：
Deng, Chao [1 ]
Liu, Hongfang [1 ]
Bai, Belinda [1 ]
机构：
[1] Cent S Univ, Sch Business, Changsha 410083, Peoples R China
来源：
INTERNATIONAL CONFERENCE ON MANAGEMENT INNOVATION, VOLS 1 AND 2 | 2007年
关键词：
risk-free hedge; the returning right; put option; pricing;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
The development of new products, especial for a high-tech enterprise, is an important way to meet social demands. Unmarketable risk of new products is a major risk with which distributors and manufacturers have to face. In order to realize the thought of sharing the risk and benefit altogether by distributors and manufacturers, using the research technique of real option, this paper design a kind of returning right of new products and analyze quantitatively the unmarketable risk of new products borne by distributors and manufacturer separately by means of rational pricing of their returning right and try to calculate the possible range of the cost to reduce risk.
引用
收藏
页码：746 / 750
页数：5
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