Innovativeness in the Development of Special Interest Tourism: The Case of Indonesia Spa Tourism

This working paper examines the development of spa tourism industry which the Indonesian government considers it as a part of special interest tourism. More particularly, the paper will take a closer look at the innovation process in such development. At the initial stage of the research, this paper reports involvement among stakeholder in the industry to construct a better regulation for sustainable development of the industry. Data are obtained through a set of focused group discussion encompassing key person from government and private sector. The result shows that there is lack of coordination among parties resulting in the weakness of regulation available to the industry