Managing co-innovation: An effect way to reinforce competence

Go-innovation is an effect way for Chinese enterprise to enhance its competence on technological innovation and so to improve the competitiveness especially after Chinese being a member of WTO. There are two major models for co-innovation: E-E model and E-U-A model. E-E model means an enterprise co-innovates with other enterprises related to its technology. it can combine the advantages and core competence of different enterprises so as to form reinforced advantages, which can also be shared by all these related enterprises. E-U-A model means an enterprise co-innovates with universities and academies, which is effective for enterprises to form new technological advantages and to raise technological level especially for the enterprises focusing on science-based innovation. Westlake TV, a Chinese color TV manufacturer, and Kunming Pharmaceutical Corporation Ltd, are the two cases given to help for discussing the two models of co-innovation.