DETERMINANTS OF THE DEVELOPMENT OF ENTERPRISES' INNOVATIVENESS IN THE ASPECT OF COMPETITIVENESS OF THE ECONOMY

The article presents determinants pertaining to the development of enterprise innovativeness in the aspect of competitiveness of the economy. This article presents definitions, and following on from there, the research indicates the results of performed investments depending on the type of implemented innovation: product innovations, process innovations, or non-technological innovations. In assessing the innovativeness of the surveyed companies, I took into account the following: instruments of competitiveness; the new products or services implementation, the improvement of the product and services' quality, improvement in customer relations; potential for innovation: increased productivity or production capacity, modern methods of production and services, cost reductions, improved work flows, innovations in management; effects: higher numbers of customers, an augmentation in market share, better brand awareness, extended market coverage, higher profitability of production and services, revenue growth, higher net profit. The work involves statistical analysis on the reliance between features. It proposes the hypothesis about the independence of these same features. Person's chi-squared test and Fisher's exact test for all mentioned issues were carried out. The one synthetic feature was created and the Wilcoxon rank - sum test (Mann - Whitney U test) was performed.