Knowledge Management Strategy within the Higher Education. The case of Greece.

Knowledge Management Strategy is an important factor that enables Universities to have a more effective and active role in relation with society, with the international market and with the political scene. It's the key that leads the economy to a successful level and improves the relations between Universities and the society. Under these circumstances, Knowledge can be utilized as a tool for a more competitive and constantly changing surrounding, by Universities and institutes. These tools have to be flexible and adaptable to the demands of the knowledge society and of the global market. In such an attempt, the Information Communication Technologies (ICT) are a means which facilitates the creation, the dissemination and the transfer of Knowledge for the society's benefit. So, the simulation models can be the tool for the effective knowledge management and also, they can highlight the need to develop a knowledge management strategy, so as the universities can meet the imminent competitiveness. Our study can be a reference with a tendency of providing useful information for the future successful operation of public universities that can be related to the knowledge management. It is based upon public universities of Greece, which on the one hand, they have strong conservative policies, but on the other hand, they are compelled to keep up with the European universities and they have been 'forced' to change according to the European standard guidelines (ESG) (Mattheou, 2004). (C) 2015 The Authors. Published by Elsevier Ltd.