Sustainable Innovation Approach for Wood Quality Evaluation in Green Business

The purpose of this paper is to propose a method for the optimization of raw wood for the timber construction industry that would meet the green business and sustainable development requirements within the concept of corporate social responsibility. The methodology conceptually applied the ImageJ software in the process of spruce-timber valuation using 100 log specimens according to the standard STN 480055. The impact of timber structure on the environment compared to silicate buildings was assessed via selected environmental criteria of life-cycle assessment. The methodology was applied according to the standards within the monitored phase of the life-cycle cradle to a gate based on the available environmental products declaration. The overall difference in the assortment value when using the ImageJ software as the evaluation method reached Euro426.68 (+6.7%). The individual construction elements creating the composition of perimeter walls of the evaluated alternatives showed a positive impact of the following indicators: global warning potential, primary energy input for production, ozone depletion potential, and photochemical ozone creation potential of the reference timber structure. The findings presented in this study clearly confirm the ecological approach toward building a wood-based structure while meeting the requirements of sustainable development.