Examining the Critical Factors Affecting Learning Finance Online

The utilization of online financial information and learning finance online are gradually becoming the daily life of most investors and students alike. The purpose of this study is to tap into the critical factors affecting learning finance online from the perspectives of graduate students majoring in finance. Three instruments were implemented in this study to assess the graduate students' learning motivation for online financial information (LMOF), Internet self-efficacy (ISS), and commitments to online financial information (FICS). Our results suggest that the male participants scored higher on all the domains of information searching, and gender differences in motivational issues have been noted as well. Interestingly, we also found that the participants tend not to believe in the accuracy of online financial information from well-known websites, official information or expert information. As confirmed in other studies, our findings indicate that finance students applied an assortment of standards to seek information via the Internet.