A Structural Equation Model of Urban Forest Recreationists' Satisfaction

With the method of exploratory factor analysis and structural equation modeling, this paper presented a model of urban forest recreationists' satisfaction and conducted an empirical research. The main conclusions are as follows. Perceived value has an important and positive impact on the formation of satisfaction experience. Perceptions of "landscape resources", "facilities and services", "functional utility", "social utility" and "emotional utility" are the main factors arising the perceived value of recreationists. Meanwhile, Perceptions of "emotional utility" and "landscape resources" are the key factors influencing recreationists' satisfaction. Furthermore, Perceptions of " functional utility" and " social utility" positively affect the perceived value of recreationists, and the perception of " facilities and services" is likely a guarantee factor for satisfaction experience. In addition, this paper has confirmed the applicability of the Means-end theory and the Cognitive-affective theory in the practice of urban forest recreationists' satisfaction study.