Sport entrepreneurship and public policy: future trends and research developments

Purpose The purpose of this paper is to overcome the traditional general approach to sport policy by taking an entrepreneurial perspective. This helps link the fragmented literatures of entrepreneurship, public policy and sport entrepreneurship in order to develop a new perspective of sport entrepreneurship and public policy. Design/methodology/approach A literature review is conducted that highlights the need for public policy to focus on entrepreneurship in sports contexts. Findings In the past, sport policy focused more on governance and political elements but these can be embedded into a policy entrepreneurship perspective regarding sport. This helps to redefine and bridge the literature on sport entrepreneurship and public policy. Originality/value Most sport policy research has tended to take a more organizational behavior or political science approach. Thus, this paper takes a new perspective by incorporating the nascent sport entrepreneurship literature into public policy debates. This is helpful to public policy planners but also sports managers who need to work together to build better policy initiatives.