A Research on Tourism Service Quality: Measurement and Evaluation

Tourism service quality in an organization is defined in terms of quality of excellence, quality of value, quality of conformity to some extents, and quality is viewed as a very important for meeting tourism customer expectations. Therefore, excellence in tourism service quality involved using service quality technology is becoming very important. The value of information systems can be realized by improving profit margins for the tourism enterprises, by which the useful applications and maintainable software can be provided. Information systems quality as conformance denotes designing the systems that conform to the end tourism consumers' information requirements. This paper tried to compare with the previous service studies and testify whether the tourism service quality evaluation model could capture the study of tourism service phenomena to find the importance of organizational impact to enhance tourism service quality.