Evaluating User Reaction to User Interface Element Using Eye-Tracking Technology

被引:0
|
作者
Radecky, Michal [1 ]
Smutny, Pavel [2 ]
机构
[1] Tech Univ Ostrava, FEECS, Dept Comp Sci, Ostrava, Czech Republic
[2] Tech Univ Ostrava, Dept Control Syst & Instrumentat, Ostrava, Czech Republic
关键词
eye-tracking; user interface; interest detection;
D O I
暂无
中图分类号
TP [自动化技术、计算机技术];
学科分类号
0812 ;
摘要
In this paper we investigated the usefulness of measuring users' eye movements as a tool for the evaluation of the user interface elements such as sliding banners. Sliding banners allow multiple pieces of content to occupy a single, coveted space, but on large or small view ports, people often scroll past sliding banners. There are cautions, considerations and limitations that should be made before employing a sliding banner within a website design.
引用
收藏
页码:475 / 480
页数:6
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