Future oriented strategy for SMEs

被引:19
|
作者
Ejdys, Joanna [1 ]
机构
[1] Bialystok Tech Univ, Bialystok, Poland
关键词
Foresight; SMEs innovativeness; future oriented strategy;
D O I
10.1016/j.sbspro.2014.11.110
中图分类号
F [经济];
学科分类号
02 ;
摘要
The main goal of the paper is to present that, using the foresight approach, small and medium size enterprises can build their innovativeness strategy. Using the literature review methods, the author compares the level of innovativeness of Polish SMEs with the level of innovativeness of other European enterprises. Showing the potential way of improving the innovativeness of SMEs by using the foresight approach, the author proposes a model of adaptation of a foresight strategy by small and medium size enterprises. (C) 2014 The Authors. Published by Elsevier Ltd.
引用
收藏
页码:8 / 12
页数:5
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