Self-esteem and cultural worldview buffer mortality salience effects on responses to self-face: Distinct neural mediators

Terror management theory proposes cultural worldview and self-esteem as two buffers against death anxiety. The neural mediators of these buffering effects, however, have not been fully understood. The present work investigated neural mediation mechanisms between self-esteem/cultural trait (self-construal) and mortality salience (MS) effects on self-face processing. We found that MS (vs. NA) priming eliminated self-face advantage in behavioral judgments of face-orientation in low self-esteem individuals and reduced self-face advantage in behavioral judgments of facial-familiarity in individuals with high interdependent self-construals. Our functional magnetic resonance imaging (fMRI) results showed that, following MS priming, insular activities mediated the relationship between self-esteem and self-face advantage in face-orientation judgments, whereas dorsal medial prefrontal activity mediated the relationship between interdependent self-construal and self-face advantage in face-familiarity judgments. Our findings suggest that distinct neural mechanisms are engaged in mediating the relationships between self-esteem/cultural trait and MS effects on the emotional and cognitive processes of self-relevant information.