Research on user influence based on double social network

被引：0
|
作者：
Li Lingli [1 ]
机构：
[1] Shaanxi Normal Univ, Int Business Sch, Xian, Peoples R China
来源：
2019 INTERNATIONAL CONFERENCE ON ECONOMIC MANAGEMENT AND MODEL ENGINEERING (ICEMME 2019) | 2019年
关键词：
double social network; Strong contact; Weak contact; User influence;
D O I：
10.1109/ICEMME49371.2019.00127
中图分类号：
F8 [财政、金融];
学科分类号：
0202 ;
摘要：
In the environment of social e-commerce, the user's relationship is not single, but has a strong and weak relationships. In this paper, a double-social network analysis method is proposed to calculate the user's influence in the double social network with strong contact layer and weak contact layer. The study shows that there is a certain amount of centralization in social networks, and most of the relationships are in the hands of a small number of users, which is important to grasp the user's interaction in the network; We need to layer the social network when calculating the influence of the user.
引用
收藏
页码：620 / 623
页数：4
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