Cocreation Experience in Peer-to-Peer Accommodations: Conceptualization and Scale Development

被引：25

作者：

Zhang, Pei ^{[1
]}

Meng, Fang ^{[2
]}

So, Kevin Kam Fung ^{[3
]}

机构：

[1] Univ Kentucky, Coll Agr Food & Environm, Dept Retailing & Tourism Management, 304C Erikson Hall,135 Graham Ave, Lexington, KY 40506 USA

[2] Univ South Carolina, Sch Hotel Restaurant & Tourism Management, Columbia, SC 29208 USA

[3] Oklahoma State Univ, Sch Hospitality & Tourism Management, Spears Sch Business, Stillwater, OK 74078 USA

来源：

JOURNAL OF TRAVEL RESEARCH | 2021年 / 60卷 / 06期

关键词：

cocreation experience; scale development; value cocreation; peer-to-peer accommodations; VALUE CO-CREATION; SELF-DETERMINATION THEORY; SERVICE-DOMINANT LOGIC; CUSTOMER PARTICIPATION; INTRINSIC MOTIVATION; PERCEIVED CONTROL; SHARING ECONOMY; TOURISM; CONSUMERS; SATISFACTION;

D O I：

10.1177/0047287520938873

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

Most value cocreation measurement scales have focused on physical cocreation behavior rather than the cocreation experience. This study aims to conceptualize the construct of cocreation experience and develop a corresponding measurement scale in peer-to-peer accommodations using a sequential mixed-methods approach. The multistage scale development procedure generated a measurement containing six reflective dimensions: authenticity, autonomy, control, learning, personalization, and connection. This study contributes to the literature by conceptualizing and operationalizing the construct of the cocreation experience in peer-to-peer accommodations. Findings provide insight into customers' shared experiences and enable tourism and hospitality practitioners to improve the customer experience.

引用

页码：1333 / 1351

页数：19

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