The development and validation of an instrument for measuring market demand factors associated with sports training tourism for sports teams

被引：2
|
作者：
Wang, Fong Jia [1 ,2 ]
Sum, Kim Wai Raymond [2 ]
Wong, Chun On Johnny [2 ]
Cheng, Chih Fu [1 ]
机构：
[1] Natl Taiwan Normal Univ, Dept Phys Educ, Taipei, Taiwan
[2] Chinese Univ Hong Kong, Dept Sports Sci & Phys Educ, Shatin, Hong Kong, Peoples R China
来源：
ASIA PACIFIC JOURNAL OF TOURISM RESEARCH | 2021年 / 26卷 / 01期
关键词：
Instrument development; market demand; sports training tourism; SERVICE QUALITY; DESTINATION IMAGE; FIT INDEXES;
D O I：
10.1080/10941665.2020.1805477
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
Training camps or exchange visits offered to schools and sports clubs in various team sports have attracted considerable attention in terms of their commercial value. The purpose of this study was to construct, develop and validate a Scale of Market Demand (SMD) associated with overseas sports training program. Based on the literature review, four factors were identified that may influence the decision of sports teams to participate in overseas sports training programs. The instrument appeared to be reliable and valid to measure the market demand of sports training tourism.
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收藏
页码：30 / 43
页数：14
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