Persuasive communication: Marketing health promotion

被引：7
|
作者：
Stubblefield, C
机构：
[1] Jewish Hospital, College of Nursing and Allied Health, St. Louis, MO
来源：
NURSING OUTLOOK | 1997年 / 45卷 / 04期
关键词：
D O I：
10.1016/S0029-6554(97)90024-5
中图分类号：
R47 [护理学];
学科分类号：
1011 ;
摘要：
How can nurses become more effective health educators? The message-learning approach to persuasive communication provides useful strategies for direct patient education and, when integrated with other teaching techniques, helps health educators promote change in the health behavior of their patients.
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页码：173 / 177
页数：5
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