Sense of belonging to a lesbian, gay, bisexual, and transgender event: the examination of affective bond and collective self-esteem

被引：28

作者：

Hahm, Jeeyeon ^{[1
]}

Ro, Heejung ^{[1
]}

Olson, Eric D. ^{[2
]}

机构：

[1] Univ Cent Florida, Rosen Coll Hospitality Management, 9907 Univ Blvd, Orlando, FL 32819 USA

[2] Iowa State Univ, Coll Human Sci, Dept Apparel Events & Hospitality Management, 2302 Osborn Dr, Ames, IA 50011 USA

来源：

JOURNAL OF TRAVEL & TOURISM MARKETING | 2018年 / 35卷 / 02期

关键词：

Sexual minority; LGBT event; sense of belonging; affective bond; collective self-esteem; behavioral intentions; BEHAVIORAL INTENTIONS; PERSONAL VALUES; COMMUNITY; SATISFACTION; IDENTITY; TOURISM; CONSUMPTION; FESTIVAL; QUALITY; PRIDE;

D O I：

10.1080/10548408.2017.1357519

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

This study examined behavioral intentions of sexual minority attendees at an event from a sense-of- belonging perspective. Based on social identity theory, attendees' social representations are examined via affective bond at the event level and collective self-esteem at the community level. A survey was conducted with 261 respondents from the sexual minority community at a large, annual lesbian, gay, bisexual, and transgender (LGBT) event. Findings revealed that affective bond positively impacts satisfaction and behavioral intentions. In addition, collective self-esteem also had a positive influence on behavioral intentions. Theoretical and managerial implications for event managers and destination managers are provided.

引用

页码：244 / 256

页数：13

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