Rethinking of the Soft Power of Chinese Culture

Soft power is one of the important standards to judge a country's comprehensive national power, and the soft power of culture is the core element that helps promote the soft power. Soft power of Chinese culture has gained great achievement with both the development of domestic economy and a lot of attention has been paid on the development of culture, but there still are a lot of disadvantages. In this study, the author rethinks the soft power of Chinese culture through following aspects: the hard power, the core value system of socialism, cultural innovation, protection of culture, and the protective screen of Western ideology. Additionally, the purpose of this study is to reassess the bottlenecks lying in soft power of culture and to contribute the countermeasures. In the end, this study is expected to bring benefits to the construction and development of both soft and hard power of China.