Building international entrepreneurial virtual networks in cyberspace

We examine how software international entrepreneurs in Iceland use online social network sites to develop and harness their network relationships. To study these relationships, we use a combination of participant observation on LinkedIn and open ended face-to-face interviews. The framework for this study is based on resource-based view, networks and international entrepreneurship theories. We found that entrepreneurs with the largest networks use the online social network to demonstrate their network strength and to identify opportunities to bridge relationships. Our contribution illustrates how entrepreneurs acquire resources to internationalize through online social capital formation. (C) 2012 Elsevier Inc. All rights reserved.