How to set up a cooperation network in the production industry - Example of the Huber plus Suhner AG

被引：12
|
作者：
Loeser, BO
机构：
[1] Univ St Gallen, Inst Technol Management, HSG, TELEflow Project, CH-9000 St Gallen, Switzerland
[2] Tech Univ Kaiserslautern, Kaiserslautern, Germany
[3] Tech Univ Karlsruhe, Karlsruhe, Germany
来源：
INDUSTRIAL MARKETING MANAGEMENT | 1999年 / 28卷 / 05期
关键词：
D O I：
10.1016/S0019-8501(99)00078-4
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
Manufacturing companies, especially small and mid-sized enterprises, face increasing pressure fi-om their globalizing customers to be more responsive. This article proposes a network approach as a strategy for competing in global and dynamic markets. A heuristics for network redesign is proposed and illustrated with a case study from the research project TELEflow. TELEflow's objective was to provide companies with a holistic management concept for designing and operating networks. (C) 1999 Elsevier Science Inc. All rights reserved.
引用
收藏
页码：453 / 465
页数：13
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