STRUCTURE CREATION OF VALUE MANAGEMENT MAKING PROVISION FOR STAKEHOLDERS IN BUSINESS PRACTICE

In present-day dynamic era it is necessary to realize activities which increase company value in bulk. Basis of this kind of orientation of company's effort is correct recognition of market opportunities. In connection with opportunities and value management, which significance is constantly growing, it is necessary to think of a value from the point of view of more stakeholders. Each of them expects to maximize perceived value what is not reachable without knowing of current provided value. European standards insist on stakeholders, only minimum of companies focus on this field. This trend is at the beginning in business practice. The article includes essential theoretical base and analyse of some precepts of law as well as procedures of activities which could help to know the problematics of value management more deeply. On the basis of previous statements there was defined aim of the article to compile the structure creation of value management from the point of view of all stakeholders.