Analysis of Information and Communication Technologies in Higher Education: A Case Study of Business Degree

The aim of this study is to analyze the role of information and communication technologies (ICTs) in the development of new teaching methods that allow the acquisition of new skills by students. In the current context European High Education Area, developed with Bologna Declaration, higher education institutions must adapt to it by promoting innovative experiences in the teaching-learning processes, changes in teaching strategies of teachers and communication systems distribution of learning materials. It supposes a special emphasis in the learning where an approach based on an active and dynamic role of students is necessary. The development of educational software, with an appropriate teaching strategy, becomes an essential support in the formation of future graduates in Business degree in both classroom education and distance education. The final idea is to create an educational larger environment of general character with an easy access and the use of ICTs to promote student motivation.