A Discussion on the Current Situation and Development Strategy of Sports Associations in Colleges and Universities

There are phenomena such as disproportion of association members, singular financial resources, lack of association fund, monotonous activity contents and weak awareness of associations of college students in sports associations in colleges and universities. In order to accommodate to the rapid development of society and demands for talents in the society, constant innovation has been carried out in many colleges and universities to create new teaching philosophy and sports associations in schools have also adapted to the trend of the times to make changes both in scale and variety of associations. As the number and variety of associations increase, certain influence will be brought about accordingly, thus we must correctly deal with the building of sports associations in colleges and universities. Based on that, this paper held a discussion on the current situation and development strategy of sports associations in colleges and universities.