Editorial: Introduction to the Special Issue on Marketing in Emerging Markets

被引：42

作者：

Burgess, Steven Michael ^{[1
]}

Steenkamp, Jan-Benedict E. M. ^{[2
]}

机构：

[1] Nelson Mandela Metropolitan Univ Business Sch Por, Port Elizabeth, South Africa

[2] Univ N Carolina, Kenan Flagler Business Sch, Chapel Hill, NC USA

来源：

INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING | 2013年 / 30卷 / 01期

关键词：

D O I：

10.1016/j.ijresmar.2013.01.001

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：1 / 3

页数：3

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