THE SEARCH FOR INNOVATION STYLES

The Myers-Briggs Type Indicator test is known to be a quick and easy way to build good team dynamics. However the workplace is not always built around four person teams that you can easily change based on individual personalities. Research has shown that the various MBTI personalities associate with different learning styles. This gives reason to believe that different individual designers may synthesize data and conceptualize ideas differently in a design environment. If this is true, designers may need a customizable environment or they may need to explore different ways to achieve their potential. This paper examines how individuals with different MBTI personality types take in and view information during the conceptualization stages of product design and whether the way information is inputed is vital to an innovative product design.