Introduction to the Special Issue: Psychology, Marketing, and Celebrities

被引：1

|

作者：

Reeves, Robert A. ^{[1
]}

机构：

[1] Augusta State Univ, Dept Psychol, Augusta, GA 30904 USA

来源：

PSYCHOLOGY & MARKETING | 2012年 / 29卷 / 09期

关键词：

SELF; CONGRUENCE; IMPACT; EMPTY;

D O I：

10.1002/mar.20549

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：637 / 638

页数：2

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