Authenticity: The Link Between Destination Image and Place Attachment

被引:143
|
作者
Jiang, Yangyang [1 ]
Ramkissoon, Haywantee [2 ,3 ]
Mavondo, Felix T. [1 ]
Feng, Shanfei [1 ]
机构
[1] Monash Univ, Fac Business & Econ, Dept Mkt, Melbourne, Vic, Australia
[2] Curtin Univ, Curtin Business Sch, Sch Mkt, GPO Box U1987, Perth, WA 6845, Australia
[3] Monash Univ, Monash Sustainabil Inst, Behaviourworks Australia, Caulfield, Australia
关键词
Destination image; existential authenticity; mediating effect; nature-based tourism; place attachment; COMMON METHOD VARIANCE; PRO-ENVIRONMENTAL BEHAVIORS; RETHINKING AUTHENTICITY; TOURIST EXPERIENCES; PERCEIVED VALUE; SATISFACTION; LOYALTY; MODEL; INVOLVEMENT; INTENTIONS;
D O I
10.1080/19368623.2016.1185988
中图分类号
F [经济];
学科分类号
02 ;
摘要
This study explores the relationships between destination image, existential authenticity, and different dimensions of place attachment in the nature-based tourism context. A visitor-centric model is proposed in which existential authenticity is the principal mechanism that links destination image to different dimensions of place attachment. Data was collected in a survey of international visitors to two popular nature-based tourism destinations in Australia. The results indicate (a) a positive and significant effect of destination image on existential authenticity; (b) a positive and significant effect of existential authenticity on place dependence, place identity, place affect, and place social bonding; and (c) a significant mediating effect of existential authenticity in the relationship between destination image and each of the four dimensions of place attachment. The implications of this study for academics, tourism authorities, and destination marketing managers are discussed.
引用
收藏
页码:105 / 124
页数:20
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