COMPETITIVE STRATEGY ON MULTI-HOMING IN TWO-SIDED MARKETS

被引：0
|
作者：
Liu, Dawei [1 ]
Li, Qian [1 ]
机构：
[1] Jilin Normal Univ, Sch Management, Jilin 136000, Peoples R China
来源：
ICIM 2008: PROCEEDINGS OF THE NINTH INTERNATIONAL CONFERENCE ON INDUSTRIAL MANAGEMENT | 2008年
关键词：
hotelling model; two-sided markets; multi-homing;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
The paper set up a hotelling model with indirect network effects to analyze end-users' multi-homing strategy in two-sided markets. There is an increasing number of end-users who multi-homing to get greater network benefits although platforms' products are compatible. This phenomenon has not been interpreted in network externality. We analyze whether multi-homing and compatibility or not using the model. And found that because of all compatibility of platforms, is partial, there are many end-users multi-homing even platforms compatible.
引用
收藏
页码：433 / 438
页数：6
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