Positioned in the Way of Improving the Enterprise Risk Management, Insurance Sales

被引：0

作者：

Zhang Fanlei ^{[1
]}

Kong Xiangling ^{[1
]}

机构：

[1] Shandong Polytech Univ, Sch Finance, Jinan 250100, Peoples R China

来源：

EDUCATION AND EDUCATION MANAGEMENT | 2012年 / 5卷

关键词：

Insurance sales; Economic man; Risk management; Control risk approach; Financial risk approach;

D O I：

暂无

中图分类号：

G40 [教育学];

学科分类号：

040101 ; 120403 ;

摘要：

How to make the companies happy with the insurance company, insurance sales, the successful completion of the sales tasks, risk unit insurance companies more in line with the law of large numbers? This is a real problem worth exploring. Analysis of the characteristics of insurance products, the reality of companies and insurance companies on risk management of demand and supply, and asked the insurance sales should be positioned in the way of improving the enterprise risk management, insurance sales personnel should have a professional enterprise risk management capabilities, and how insurance sales and other issues. Description, insurance sales in the division of work should foster awareness of enterprise risk management services to improve their risk management, on the basis of enterprise risk management, assistance and recognition of the status quo of enterprise risk management at the same time, play their own risk management advantages, enhance the risk management level, reflecting the unique role of the insurance transfer mechanisms to shape the image of the company's services risk management capabilities, and build its market competitiveness.

引用

页码：187 / 194

页数：8