The Empirical Research on Performance of Government Branch's Website Based on Public Participation

As an important platform providing public service, the government branch's website has gradually become a main way for the interaction between government and society. Since the government website is an important way for the public to participate in public affairs, the public participating function of the government website should be strong. This paper measures the level of the public participation of government website of Guangdong province, which is the most developed province in China. We get the marks and index of public participation of the government website by measuring the content, function and interaction of the website's mailbox, investigation, interview, comments, forum and etc. The result shows that, firstly, the function of public participating in government website is not strong; that is to say, the website's level of public participation is low. Secondly, there is few ways for the public to participate in the website, which makes the government be lack of interaction with the public. Finally, different government branch's websites differs greatly in public participation level. Some are very high, while others are very low. In order to promote the level of public participation of Guangdong government branch's website, it is necessary to strengthen the website's function of public participation, increase the content of public participation, and clear the government's duty of replying the public inquiry.