Strategic alliance - A new way to win for Chinese firms

被引：0

作者：

Yan, J ^{[1
]}

Chang, Y ^{[1
]}

机构：

[1] Wuhan Univ, Sch Business, Wuhan 430072, Peoples R China

来源：

PROCEEDINGS OF THE 2001 INTERNATIONAL CONFERENCE ON MANAGEMENT SCIENCE AND ENGINEERING, VOLS I AND II | 2001年

关键词：

business strategy; strategic alliance; cooperative competition;

D O I：

暂无

中图分类号：

TP18 [人工智能理论];

学科分类号：

081104 ; 0812 ; 0835 ; 1405 ;

摘要：

The article discusses how strategic alliance has changed game rule of commercial competition under the globalization of economy and evolution of technology in recent two decades. On the analysis on failure of Chinese strategic alliances, it also puts forward suggestions on forging successful alliance among Chinese companies.

引用

页码：790 / 793

页数：4

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