THE ROLE OF LEADERSHIP AND EMPLOYEE WELL-BEING IN ORGANIZATIONAL DIGITALIZATION

This paper proposes a new framework for exploring the role of leadership and employee well-being in organizational transformations towards digitalized operations and services. Applying positive organizational psychology, the framework aims to identify the factors that enable and support successful digital transformation and the alignment of both business objectives and employee perspectives. We propose that strategic-level leadership of digitalization along with servant leadership contribute to employee well-being in digital transformations, and together these aspects support digitalization. In addition to the generally used concept of technostress, we suggest that a special type of work engagement, called 'techno-work engagement', may also manifest itself.