Economy of Business Companies in the Traditionally Non-Profit Sector of Social Care Services for the Elderly

In view of the ageing population, it is necessary to deal with a provision of the social care services for the elderly (SCS). In case that demand for SCS will increase, there is a question how SCS should be ensured. Currently, SCS are mainly provided by the public (non-profit) sector in the Czech Republic, although on the SCS market there are also private organizations, either non-profit or for-profit. For-profit organizations represent nowadays only the minority, but the future of SCS provision could be different. Aim of this contribution is to analyse for-profit part of this market, especially business companies, and to evaluate the attractiveness of the SCS market for entrepreneurs. The contribution explores public available secondary data from the Register of Social Services Providers and the database Albertina. The data are analysed by the quantitative research methods as descriptive statistics, index IN99 or linear regression. Findings show there is no certainty to generate profit on the SCS market, but it is also possible that profit is not the main motive to market entry. On the other hand, it is necessary to use also client's point of view by evaluating of the future role of for-profit SCS providers.