Effect of Business Intelligence and Analytics on Business Performance

被引：0
|
作者：
Kakhki, Mohammad Daneshvar [1 ]
Palvia, Prashant [1 ]
机构：
[1] Univ N Carolina, Bryan Sch Business & Econ, Greensboro, NC 27412 USA
来源：
AMCIS 2016 PROCEEDINGS | 2016年
关键词：
Business intelligence and analytics; business performance; data analytics; big data; INFORMATION-SYSTEMS;
D O I：
暂无
中图分类号：
TP301 [理论、方法];
学科分类号：
081202 ;
摘要：
This article examines the relationship between extent of business intelligence and analytics (BI&A) implementation and business performance. Also, it analyzes the moderating role of technology in this relationship. The data for our model is collected from secondary data sources for 116 public companies in United States. The data is analyzed using structural equation modeling techniques. Our findings show positive relationship between extent of BI&A implementation and business performance. Furthermore, our results show that type of BI&A has significant moderating impact on the BI&A implementation and performance relationship.
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页数：10
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