The Study of the Influence of Internet Public Opinion on College Collective Incident

Over recent years, Internet public opinion has become an important factor that affects the occurrence and development of college collective incidents. It is normally the trigger that directly initiates the incidents, the catalyst that indirectly motivates malignant development of the incidents, and the obstacle that blocks the incidents from a satisfactory settlement. To cope with these influences, universities should build a warning mechanism of Internet public opinion, enhance a good guidance of the college network public opinion, and establish an associated online and offline integrated emergency handling mechanism.