Winning market leadership: Strategic market planning for technology-driven businesses

被引：0
|
作者：
Rosenau, MD
机构：
来源：
JOURNAL OF PRODUCT INNOVATION MANAGEMENT | 2001年 / 18卷 / 06期
关键词：
D O I：
10.1016/S0737-6782(01)00143-6
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
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收藏
页码：418 / 419
页数：2
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