What Competitive Intelligence Problems Exist in Offshore Service Outsourcing Enterprises in Beijing When They Develop International Markets and How to Resolve Them

被引:0
|
作者
Chen Feng [1 ]
机构
[1] Inst Sci & Tech Informat China, 15 Fuxing Rd, Beijing 100038, Peoples R China
基金
中国国家自然科学基金;
关键词
competitive intelligence; offshore services outsourcing; international marketing; countermeasure; case;
D O I
暂无
中图分类号
TP18 [人工智能理论];
学科分类号
081104 ; 0812 ; 0835 ; 1405 ;
摘要
Oriented to the needs in that government administration of offshore service outsourcing industry of Beijing City make strategic decisions for getting international competitive advantage against foreign competitors, focusing on competitive intelligence (CI) problems when offshore service outsourcing enterprises in Beijing develop international markets, four kinds of methods are conducted. The first is interviewing with the government administration of offshore service outsourcing industry of Beijing City- Beijing Municipal Bureau of Commerce, the second is interviewing with association of offshore service outsourcing industry of Beijing-Beijing Association of Sourcing Service (BASS), the third is interviewing with a typical leading enterprise in offshore service outsourcing industry of Beijing, and the fourth is desk research. After investigation and research, four major generic CI problems are found out, and four kinds of countermeasure are given.
引用
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页码:6 / 8
页数:3
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