Corporate Social Responsibility in Service Industry

被引：0
|
作者：
Xu Dayou [1 ]
Zhang Zhuo [1 ]
机构：
[1] Guizhou Coll Finance & Econ, Sch Business Adm, Guiyang 550004, Peoples R China
来源：
NEW DEVELOPMENT OF SERVICES MARKETING AND MANAGEMENT IN THE ERA OF GLOBALIZATION | 2008年
关键词：
Corporate social responsibility; Service industry; Present situations; Countermeasures;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
Corporate social responsibility has become an important issue which the China's service enterprises have to face, how to understand and enhance corporate social responsibility have the extremely practical significance. This paper discusses the contents and meanings of China's service enterprises' corporate social responsibility and the existing problems as well as how to establish and strengthen corporate social responsibility system in China.
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页码：235 / 239
页数：5
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