Everyday Race: Millennials, Generation Z, and the Census

The census is a central feature of U.S. governance, providing important information regarding the U.S. population used to determine legislative representation and the allocation of federal funding. The count also involves a measure of race and ethnicity, however the sociopolitical construction of race means census categories have shifted throughout history. Existing data highlight how current classifications do not fully capture the identities of different groups; however, less is known about the views of young adults. Utilizing interview and journal data wherein 84 college students from the Millennial and Generation Z cohorts were asked to reflect on the 2010 and 2020 census race questions, our findings reveal a major gap between census classification and everyday experiences with racial categorization. Our study provides meaningful insights into how young adults think about the census race and ethnicity categories, with implications for future research and census collection.