DISSEMINATION RESOURCES ON POOL INJURY PREVENTION ON GOVERNMENT WEBSITES

The increasing reliance on the internet to obtain public health information leads users to seek out relevant content on trustworthy and easily accessible websites. Our objective was to identify dissemination material for pool injury prevention on government websites and describe the basic characteristics of the content provided to the public. A descriptive study was conducted, taking the websites of the Health Departments of the 17 autonomous communities in Spain as the unit of analysis. The main measurements carried out were: title of the material, didactic modality, type of advertising support, file format, and download option. Four dimensions of study were established for technical aspects of the websites: user interactivity and social networks, functionalities, accessibility to official pool programs, and links of interest. A total of 30 informative resources on pool injury prevention were identified. Six websites did not display dissemination resources. The predominant didactic presentation was text and images (n=14), and posters were the usual advertising support (n=7). The use of video graphics was limited (n=4). Only four websites had web translators for international languages (English=4, French=3). Facebook and Twitter were the most common social networks. WhatsApp was only present on four websites. Our findings reveal technological deficiencies in content design, organization, and web functionalities that need to be addressed. To increase trust and strengthen relationships with users, government health departments should pay more attention to the information provided to the public and how it is presented on their websites.