How does destination natural quality influence second homeowners' life satisfaction: a mediation model and importance-performance map analysis

This study examines the effects of destination natural quality, place attachment, and destination psychological ownership on the life satisfaction of individuals having a second home in a tourist destination. Survey data were collected from 304 second homeowners and analyzed using PLS-SEM and Importance Performance Map Analysis (IPMA). PLS-SEM results revealed that perceived destination natural quality positively influences second homeowners' place attachment, and place attachment enhances destination psychological ownership. Place attachment and destination psychological ownership increase second homeowners' life satisfaction, and destination psychological ownership mediates the relationship between place attachment and life satisfaction. IPMA results also proved that place attachment is of great importance and has high performance over life satisfaction. Destination natural quality has a lower level of importance yet a slightly higher performance over life satisfaction compared to place attachment. However, destination psychological ownership performs lower importance and performance than place attachment and destination natural quality.